From the very early days until today, I have been surrounded by good people who just want to work hard and help others. It is just incredible.
Riney was born in 1946 and was introduced to the stock market by his grandparents after giving him 10 shares of a stock. He attended college in the 1960s and worked in the financial services industry. He interned at Edward D. Jones & Company.
After the deregulation of the brokerage industry in 1975, Rodger saw an opportunity to provide lower commission trades. In 1980, he founded Scottrade in Scottsdale, Arizona under the name of Scottsdale Securities.
In 1982, Scottrade branched out from Scottsdale, Arizona, promoting discounted commissions for trades placed by telephone. Riney introduced investing online in the 1990s.
Riney's management methods are described as conservative. He stated his intention to maintain private ownership and is against merging. In 2013, Scottrade was cited as 53rd in the top 100 companies to work for.
In 2017, Scottrade was acquired by TD Ameritrade for $4 billion.