Bozoma Saint John

About Bozoma Saint John

Who is it?: Chief Brand Officer at Uber
Birth Day: January 21, 1977
Birth Place: Ghana, United States
Birth Sign: Aquarius
Residence: Los Angeles
Other names: Boz
Education: Wesleyan University
Occupation: Marketing executive
Employer: Uber

Bozoma Saint John Net Worth

Bozoma Saint John was bornon January 21, 1977 in Ghana, United States, is Chief Brand Officer at Uber. Bozoma "Boz" A. Saint John (née Arthur) is a Ghanaian-American executive. She is the Chief Brand Officer at Uber and a former marketing executive at Apple Music and iTunes. As an immigrant to the US, Saint John up grew up ambitious and as an ardent believer in the American dream. She finished her education and joined the workforce immediately after. At the beginning of her career, she found employment at several advertising agencies in various capacities and then briefly served as the Vice President of Marketing for Ashley Stewart. In 2005, she became the Senior Marketing Manager at PepsiCo and led the company’s venture into music festival-based marketing. After a decade-long tenure there, during which she revolutionised and redefined numerous industrial norms, she was hired by Beats Music, a subscription-based online music streaming service which was soon acquired by Apple Inc. Saint John experienced a rapid rise through the ranks and was made the head of global consumer marketing for iTunes and Apple Music. In 2017, after successive meetings with Arianna Huffington and then CEO of Uber, Travis Kalanick, she made the decision to join the company as its Chief Branding Officer, with the vision of making it as popular among people as Apple has become.
Bozoma Saint John is a member of Miscellaneous

💰 Net worth: $20 Million

Biography/Timeline

1999

Saint John was born to Rev. Dr. Appianda Arthur and Aba Arthur (née Enim) in the United States but moved to Ghana at 6 months old. The family moved to Colorado Springs when she was 12. Her father was a clarinet player and member of the Ghanaian army before emigrating to the United States to attend graduate school. Saint John cites her father as her biggest inspiration. In 1999, she graduated from Wesleyan University with an English major. Her father received a PhD in ethnomusicology in 1977, also from Wesleyan.

2013

Saint John was married to Peter Saint John until his death in 2013. They had one daughter, Lael Saint John.

2014

Saint John led PepsiCo's foray into music festival-based marketing as head of the Music and Entertainment Marketing; the division itself came from her suggestion that the company sponsor music festivals and award shows. She remained with the company for almost a decade before joining Beats Music in 2014; when Jimmy Iovine of Beats personally recruited Saint John based on her experience in music marketing, Saint John moved from New York to Los Angeles to lead marketing for the company.

2016

Beats was purchased shortly thereafter by Apple and Saint John became the head of global consumer marketing for iTunes and Apple Music, commuting between Los Angeles and Apple's Cupertino headquarters several times a week. Journalists described Saint John's presentation of the redesigned Apple Music onstage during the 2016 Apple Worldwide Developers Conference as her breakthrough moment, with a captivating "passion" and persona that captivated both local and online audiences. Biz Carson of Business Insider said that her appearance helped to emphasize Apple's complete rebuild of its Apple Music software. For instance, she attempted to have the audience sing along with on-screen lyrics, a feature in the redesigned app. Buzzfeed wrote that she was the "coolest" person to ever take the stage at an Apple keynote.

2017

On June 6, 2017, Saint John became Chief Brand Officer at Uber. She has been given the task of turning Uber into a brand that people love as much as Apple.

2019

After college, Saint John worked at the advertising agencies Arnold Worldwide and Spike Lee’s Spike DDB, as well as the fashion brand Ashley Stewart, where she was Vice President of Marketing.

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