Barbara Bradley Baekgaard Net Worth

Barbara Bradley Baekgaard was born in United States. Barbara Bradley Baekgaard and close friend and neighbor Patricia Miller were catching a flight in Atlanta in 1982 when they noticed how drab women's travel bags looked. Each borrowed $250 from her husband and went to work in Baekgaard's basement in Fort Wayne, Indiana making handbags out of floral quilted cotton. Their business became Vera Bradley, which now sells half a billion dollars worth of handbags, luggage and other accessories a year through 154 company owned stores and more than 3,200 other locations. Baekgaard, who was co-president until 2010 and is still involved in the design process of the colorful bags, named the business after her mother, a former Elizabeth Arden model. As part of estate planning, Baekgaard has put most of her shares in trusts for her family. She is currently a member of the Indiana University Simon Cancer Center Development Board and a board member of the Vera Bradley Foundation for Breast Cancer.

Age, Biography and Wiki

Birth Place United States
Type Public
Traded as NASDAQ: VRA
Founded 1982
Founder Patricia Miller and Barbara Bradley Baekgaard
Headquarters Fort Wayne, Indiana, United States
Number of locations 160 (January 2018) 109 Full Line Stores + 51 Factory Stores
Key people Robert Wallstrom (CEO) John Enwright (CFO) Beatrice Mac Cabe (Chief Creative Officer) Kevin Korney (Chief Merchandising Officer) Stephanie Scheele (Chief Marketing Officer) Mary Beth Trypus (Chief Sales Officer)
Products handbags, luggage, fashion accessories
Revenue $454.6 million for the fiscal year ended 2/3/18
Net income $21.5 million, or $0.60 per diluted share (before charges), for the fiscal year ended 2/3/18
Number of employees Approximately 2730 as of January 2018

💰 Net worth: $210 Million (2021)

Some Barbara Bradley Baekgaard images



Vera Bradley is the name of an American luggage and handbag design company, founded by Barbara Bradley Baekgaard and Patricia Miller in 1982. The Fort Wayne, Indiana company produces a variety of products, including handbags, luggage, and accessories. It is most recognized for its patterned bags.


Miller and Baekgaard were awarded the 1987 Entrepreneur of the Year Award for the state of Indiana byArthur Young/VENTURE Magazine.


The Vera Bradley Foundation supports breast cancer research at the Vera Bradley Foundation for Breast Cancer Research Laboratories at the Indiana University School of Medicine Simon Cancer Center. Its biggest fund-raising event is the annual Vera Bradley Classic Women's Golf and Tennis Tournament in Fort Wayne, Indiana. Through October 2017, the Foundation has donated over $30 million to breast cancer research.